According to Yahoo News, “green Seal Inc. and EnviroMedia Social Marketing, with over 32 years experience in the environmental field, presented research today at the National Press Club on global warming and green buying.

 

Presenting the research were sustainability leaders Dr. Arthur Weissman, President/CEO, Green Seal Inc., Kevin Tuerff, Principal/President, EnviroMedia Social Marketing and Linda Chipperfield, V.P., Marketing/Outreach of Green Seal Inc.

 

Overall, just 3 percent of the public does not believe climate change exists. 52 percent of Americans believe climate change is caused by human activities. Twenty-nine percent believe climate change is occurring naturally, and 15 percent say climate change needs to be scientifically proven. And more than any other age group, 64 percent of 18- to 34-year-oldsan estimated audience of 76 million people believe global warming is caused by human activities revealing a clear generation gap.

 

82 percent of consumers (four out of five) say they are still buying green products and services todaywhich sometimes cost moreeven in the midst of a U.S. recession. ”

Full story in Yahoo News.

Graphic by EnviroMedia Social Marketing, through Business Wire.